The second collaboration between Detroit-based boutique Old Soul Vintage and Starmaker Machine was one like never before seen - a promotional campaign for a New Year’s Eve soirée with 60s-inspired rock bands and a strictly enforced dress code to match. The month-long project started with the release of a photoshoot inspired by 1960s Playboy Magazine aesthetics. Alongside the shoot were recreations of the iconic magazine with a Detroit twist and a promotional video.
The event was hugely successful selling out with nearly 500 tickets purchased and memories that will never be forgotten.
